Major Event OSEvent Director's Operating System
Major Event OS
Major Event OS · Event Director's Operating System

Every contract, project, budget line and risk of your event. Followed every week.

For the people who lead major events with confidence.

Pricing starts at €497 a month.

Sprint final in a full athletics stadium at dusk
Championships
Festival main stage at blue hour
Festivals
City marathon start at dawn
Marathons
Stadium concert seen from the mixing desk
Stadium concerts
Cycling race on a mountain hairpin
Tours and road races
Plenary hall of a leaders summit
Summits
Winter World Masters Games 2028
46 programmes
in the plan Jesse built with this method
The same plan
354 projects
each with an owner, a source, a date and a budget role
Set-up
2 weeks
of the director's time, roughly
Daily update
15 min
per manager: six short questions
01 / The problem

Major events go wrong in the same ways.

Experienced people, public money, serious boards. The auditors found the same causes in the organising, again and again.

Trondheim 2025 · Nordic World Ski Championships

Three weeks before the opening, the forecast showed a surplus of NOK 15.1 million. The result was a loss of NOK 43.9 million. Projects, contracts and the budget were in separate files.

France 2023 · Rugby World Cup

Planned to make €68 million. Expected result: a loss of €13.9 million. Spending ran 31 % over the first budget.

Kraków-Małopolska 2023 · European Games

Planned at PLN 400 million, PLN 1.7 billion of public money spent. The final list of sports and venues was fixed two days before the Games.

Milano Cortina 2026 · Olympic Winter Games

The organising committee reports a deficit of about €310 million. Costs about €230 million over plan, income €80 million under.

Victoria 2026 · Commonwealth Games

The first budget was built from desktop research on what earlier Games cost. The Games were cancelled after AUD 589 million had been spent.

All Olympic Games since 1960

Every one went over budget, by 159 % on average (Oxford Olympics Study, 2024).

Sources: Trondheim performance audit 2026; Cour des comptes, April 2025; Polish Supreme Audit Office, 2025; Milano Cortina board figures, May 2026 (not final); Victorian Auditor-General, March 2024.

The usual causes

The people who lead a major event should know where they stand while there is still time to act.

That is why Major Event OS exists. How it stops the five most common budget problems →

02 / How it works

Four rules hold the plan together.

The software keeps these rules in place, also in the busy months.

Five binders: contracts, law, operations, strategy, nice to have
Rule 1

Every piece of work says where it comes from.

A contract clause, a law, an operational need or the strategy. The source sets the priority: must, need, want, could or won't. When people disagree about priority, you check the source.

A filing drawer with basket, program and project tabs
Rule 2

Every item has one code.

Basket, program, project: a letter, a number, a decimal, such as C2.3. Everyone knows who owns it, which contract it comes from and how much money it has.

Draft cards beside a confirmed card and a budget envelope
Rule 3

Only confirmed work gets money.

The budget is built from confirmed projects, line by line, quantity times price. When a contract is signed, the signed sum goes into the forecast, and the forecast cannot drop below it.

A blocked project card pinned above its sub-projects
Rule 4

Status is calculated, not typed.

A project shows the worst status of the work under it. Late is late. Managers answer six short questions a day and the status updates itself.

Structure · Programs
Programs board: baskets as lanes, programs as cards, the four readiness checks on top
Structure → Programs. Every program has an owner, a source and four checks it must pass before it is confirmed.
03 / What you get

Set up once. Follow every week. Report once a month.

The menu follows the order of the work.

Sources · Contracts and law
Sources: the contracts and documents the work comes from
Set up · Event → Sources → Structure

Build the plan from the top down.

The event, its dates and the key numbers the budget depends on. The documents the work comes from. Baskets, programs and projects, each with an owner.

Timeline · Are we on time?
Timeline: milestones with what is past due first
Follow · Timeline · Budget · Progress · Risks

Four questions every week.

What is late? Are we on time? Are we on budget? What could go wrong, and what would it cost? Answered from the data the managers already keep.

LOC report · Where do we stand?
The monthly one-page report
Report · one page a month

Five numbers and how they changed.

Approved, committed, spent, still to come, expected at completion. The dates that slipped. The risks in money. The decisions that need to be made.

Three posters on a wall: daily 15 minutes, weekly 1 hour, monthly 1 page
The rhythm

15 minutes a day. One hour a week. One page a month.

Managers update their work every day. Directors look at what is late and decide every week. The board reads five numbers once a month. Nobody has to put a report together by hand.

See every screen →

04 / Who gets what

What each role gets from it.

Event director, CEO

  • Every MondayThe list of late items, each with an owner.
  • When a contract is signedIts cost is in the forecast the same day.
  • End of monthThe one-page report for the board, ready.
  • Any dayAnswers for the chair from facts, not from memory.

Program directors, project managers

  • 15 minutes a dayWhat, who, when, how far, what is blocking, what is next.
  • Six questionsNo separate report to write.
  • BlockersEach one becomes an issue with an owner.
  • Your viewYou see your own projects. The director sees all of them.

Steering group, host city, rights holder

  • Every monthThe same five numbers, and how they changed.
  • The reserveShown openly, in three parts.
  • DecisionsAsked for while there is still time to make them.
  • Every numberTraces back to a project and a named owner.
05 / Idea → Input → Output → Outcome → Value

What it takes, and what you get back.

Idea

One shared plan for the whole event: work, owners, dates, money and risks. Every cost belongs to a project.

Is it worth doing?

Input

Your contracts, laws, strategy, key numbers and people. About two weeks of the director's time to set up. Then about 15 minutes a day per manager.

What does it take?

Output

A register where every row has a code, an owner, a source, a date and a budget line. Milestones. Risks with a response.

What do we get?

Outcome

Each week the leaders see what is late, what is signed, where the budget is heading and which risks are open.

What changes?

Value

The event delivers what the contracts, the law and the strategy require, on time and within the approved budget.

Why it matters
Jesse Kiuru in an empty arena before the lights go up
06 / Who built it

Built by an event director.

I am Jesse Kiuru. I was event director of the Lahti 2017 FIS Nordic World Ski Championships: 270,000 spectators, a workforce of 3,000, eleven days, NPS 88. It ran on spreadsheets for years, and it worked, but only when I was the one running it.

I have worked on both sides in Lahti: for the city, and inside the city's event company. Today I advise the Winter World Masters Games 2028 and the Nordic World Ski Championships 2029. Major Event OS is the system I use in that work.

25years in major events
100+events
25+bid and negotiation cases
88NPS, Lahti 2017
About proof. The system is new. There are no customer logos on this page, and I will not invent any. What I can show: the Winter World Masters Games 2028 plan was built with this method, 46 programmes and 354 projects. Every screen on this site is an example event you can open yourself on day one. In a demo I show it on your own event.

Book a demo →

It is for you if
  • You lead, or fund, an organising committee for an event one to four years away.
  • There are several programs, many owners and public money.
  • You report to a board, a city or a rights holder every month.
  • You want the plan, the dates, the money and the risks in one place, not in four files.
It is not for you if
  • You need ticketing, accreditation, staff rosters, show calling or incident management. This covers planning and follow-up, not running the event days.
  • You organise a single conference. Conference Event Desk is the right size for that.
  • You want a template to fill in once. This system is updated every week.
Two ways to start
  • Answer twenty questions. About eight minutes. You get a plain result: built for you, close, or not yet. If it fits, the plans and the 7-day test open.
  • Book a demo with Jesse. 45 minutes on your own event. You leave knowing whether it fits and which plan.
08 / Questions

Common questions

Why the questions before the prices?

The system is built on one way of leading: sources first, owners named, status calculated, money counted on signing day. A leader who works another way would find it strict and work around it. The questions show you that before you pay, and you learn the method on the way.

Is there a free test?

Yes. After the questions, if the system fits, you can try it for seven days on your own event. A card is needed, and nothing is charged before day eight.

How long does set-up take?

About two weeks of the director's time to set up the event, its sources and its structure. On Essentials the system reads your contracts and strategy and suggests the rows, which saves time. After set-up, each manager spends about 15 minutes a day.

We use spreadsheets and a steering group slide deck. What changes?

Three things a spreadsheet does not do. Status is calculated from the plan, not typed in. A signed contract goes into the forecast the same day, and the forecast cannot drop below it. And every number in the monthly report traces back to a project with a named owner.

How many people can use it?

Everyone in the organisation. The price is per event, not per user. Managers see their own projects; the director sees all of them.

Does it replace our accounting or budget software?

No. Accounting stays where it is. Major Event OS holds the event budget built from the projects, and the five numbers the steering group needs each month.

Our event is different. Will it fit?

You define the baskets, the main areas of your event, yourself. The programs and projects come from your own contracts, laws and strategy. The structure is the same for every event; the content is yours.

What happens to our data if we stop?

You can export it to CSV at any time and print the report. Changing plans never deletes anything.

Next step

See if it fits the way you lead.

Two ways to start. Answer twenty questions and get a plain result, or book a 45-minute demo with Jesse on your own event.

Pricing starts at €497 a month.

Twenty questions · about eight minutesSee if it fits